The Travel Trolley
President Obama has signed into law the first “national travel promotion and communications program,” which is aimed at attracting more international travelers to the U.S.
The Travel Promotion Act of 2009 is to be funded through “private sector contributions” and $10 “user fees” paid by international visitors. The Act does not rely on American taxpayer dollars and would result in a $400 million Travel Promotion Fund, proponents say.
“By signing the Travel Promotion Act, President Obama has acted to support the power of travel to serve as an economic stimulant, job generator and diplomatic tool,” Roger Dow, president & CEO of the U.S. Travel Association, said in a news release. “This program will create tens of thousands of American jobs and help reverse negative perceptions about travel to the United States.”
Opponents say the legislation could actually hurt tourism because of the increased costs to visit the country. Supporters disagree.
“Today, America extends a heartfelt ‘Welcome’ to the rest of the world. The Travel Promotion Act will enhance our nation’s status as a premiere destination in the competitive global tourism market and ensure job creation,” James Rasulo, Senior EVP and CFO of The Walt Disney Co. said in a news release. “It is a great example of the innovative solutions government and industry can create when they work together toward a common goal.”
