Tourism officials in Florence, Italy, want visitors to the historic city to show some respect.
The #EnjoyRespectFirenze campaign mirrors similar campaigns in other Italian cities, including Milan, Naples, Venice and Rome, The Florentine reported.
“We want to defeat the common idea that people coming to Italy can do whatever they want,” Conde Naste Traveler quoted Florence tourism chief Anna Paola Concia as saying. “We’re at the point where we have to make it clear that they must behave as if they’re in their own home, that Florence is one of the most beautiful cities in the world and must be conserved, and that the tourists have this responsibility, as well.”